Framework of analysis

1. Characteristics=Stereotypes

2. Relationship of power

3.Differences

4.Reinforcing/Challanging sterotypes

camera shots

extreme close up

close up

medium close up

mid shot

mid long shot

long shot

extreme longshot

two shot

how/why is the camera important?
-angles
-movment
-focus
-shot types
-composition

male gaze
feminist veiw
-how men look at them
-how women see themselves
-how women see eachother

laura malvey- craeted "male gaze"
-camera follows and focusses on the female figure
-puts women down as they are seen as sexual objects
-lots of body shots used
-provocative shots, asthough seen through mens eyes.

alpha female
"alpha"=leader
the alpha female is followed by the rest of the group

-low angle on the alpha (power)
-high angle on the group (dominated)

alpha female is equivalent with the male

post-masculine man

-not stereotypical man
-mimic other men
- uncomfortable around other men

Alpha Male
-direct/in control
-standing above/whatching
-sizing up the men/weak and strong
-must show authority/act to hide weakness

Mad men-women in the workplace

-sterotypical look on women (1940-50)
-woman are lesser of men
-alot of sarcasim
portrayls women as "loose"

women
-secretary (seretude)
-loose
-thick
-to be look at (object)
-exposed

me
-in control (manager)
-power
-concealed
-to observe

the street
-women in distress (down shot) when the kitchen floods
-dude being mad (close up) defines emotion